About
Hi, I’m Mackenzie!
With over a decade of experience across experiential marketing, talent and influencer partnerships and brand strategy, I’ve built my career shaping culturally relevant, high impact brand experiences that sit at the intersection of storytelling, community and execution. My path hasn’t been linear, it’s been driven by instinct, ambition and a willingness to take bold leaps..which has ultimately become one of my greatest strengths as a leader.
I’m known for my ability to turn big ideas into reality, blending sharp creative instincts with calm, thoughtful execution. I’ve led integrated, multi-channel initiatives for brands including Prada, Courvoisier, Uber, Feeding America, Olaplex and Gap, overseeing everything from large scale experiential moments and high profile talent partnerships to cross functional campaign integration and production. My work often lives behind the scenes, but it’s rooted in creating moments that resonate, feel intentional and leave a lasting cultural impact.
My background spans influencer and celebrity relations, experiential, production, guest strategy and high level brand partnerships, and I take a hands on approach to leadership, stepping in wherever needed to ensure both the work and the team succeed. Whether managing talent at global events, supporting purpose driven campaigns or bringing together complex productions, I’m trusted to deliver with precision, discretion and a deep understanding of how brands show up in the world!
At my core, I care about building experiences that feel intentional, resonant and rooted in real connection. Outside of work, you can find me deep in a book, justifying an overpriced Pilates class or spending time with foster animals. Balance, for me, looks a lot like that. :)